Nostrich has some feedback on our Hungry Nation launch, mostly around the ratio of ads to content. Our team’s all over Tumblr, so they saw it right away—we’re nothing if not sensitive to feedback. I’m not sure why he got so many ads — I know the team’s recently implemented some new remnant ad partners and added some experimental things like occasional pre-rolls and post-rolls, which we’re watching closely to see how they’re accepted, but no one should be getting so many ads per video. I’d encourage him to check out the channel on YouTube, where there’s a different ad mix, or to check out the podcast which is mostly ad-free. But anyway, I’m glad when people take the time to make a comment, even if it’s a negative one — we need this kind of feedback so that we can go back to our ad ops team and suggest they tweak the mix, or fix bugs if they’re not serving right. We don’t make so much money on these ads that it’s worth pissing off viewers checking out our content for the first time.
Nostrich, hopefully you’ll check back in a little while. I’ll email you & post here when we’ve looked into it.
Tumblr folks: What do you all think? If you watch, are you seeing too much advertising?
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